Iceland’s new Hard Rock to open in October
Work has begun on a new three-storey Hard Rock Café in the centre of Reykjavik to open in October – eleven years after the last one closed.
According to franchise-holder Birgir Þór Bieltveldt, the new venue will cover 1,000 m 2 over three floors and staff recruitment has already begun ahead of opening in October.
The basement floor will contain a bar and a stage to be used for concerts, stand-up and other events. The ground floor will feature the Hard Rock store, with a 200 m 2 space to be rented out to a third party.
From the previous Hard Rock Café in Iceland, which closed in 2005. Photo: Iceland Monitor/Kristinn Ingvarsson
Upstairs will be the restaurant with seating for around 150 people.
It was originally planned to open Iceland’s new Hard Rock this summer, but this has not proved possible. The premises – previously a book shop – have been emptied and work has begun on the new facilities.
Iceland previously had a Hard Rock Café in the Kringlan shopping centre from 1987 to 2005.