Food price rises hit fruit and veg
Almost all types of food have seen considerable price rises in Iceland in the twelve months since May 2014. Among the few exceptions are sugar and fizzy drinks.
Price analyses conducted by the Icelandic Confederation of Labour (ASÍ) this month and a year ago show that fruit and vegetables have experiences the highest price rises. Watermelons, for instance, are a princely 152% more expensive than a year ago, and Iceberg lettuces 142% more expensive.
Simultaneous price checks were carried out at Bónus, Krónan, Nettó, Fjarðarkaup, Samkaup Úrval, Hagkaup, Víðir and Iceland shops on 26 May 2014 and 11 May 2015.
Few price reductions are to be found in the comparison. A kilo of the cheapest brand of sugar, however, has fallen a massive 49-70% across the various supermarkets. A two-litre bottle of Pepsi Max fizzy drink has also fallen in price in a majority of shops (by 3-10%).
The prices compared were those charged at the time analysis and do not take into account any special offers on given products at a specific time.