Lost tourist in “friendliest town in Iceland”


Siglufjörður. Photo: Sigurður Bogi Sævarsson

A hotel in North Iceland has latched onto the story of Noel Santillan, the American tourist whose satnav blunder took him on a journey 230 miles from his intended destination.

Sigló Hótel is in the northern town of Siglufjörður – the end destination of Santillan’s wild-goose chase – and styles the town “the friendliest town in Iceland”.

The video recalls Santillan’s now famous blunder, portraying it as a blessing in disguise – as it brought him to the “hidden treasure” of Siglufjörður and, presumably, Sigló Hótel.

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