From the Westman Islands and just won an award in Hollywood
Daði Sigurðsson has lived in London for the last ten years and worked as an artistic director and in the production of film trailers. Photo/Sent to mbl.is
Icelander and trailer editor Daði Már Sigurðsson is a happy camper after he and colleagues at his Silk Factory won a Clio award for their movie trailer from the movie Kneecap .
"I’m over the moon, it's an incredible honor and hard to be modest, but I'm proud of this achievement and all my colleagues who made the trailer."
The Clio Awards are an international and multidisciplinary award. They intend to honor artistic innovation, especially in advertising, design, and multimedia.
Got his chance in London
Sigurðsson has lived in London for the last ten years and worked as an artistic director and in the production of film trailers.
"I started dabbling in it in the eighth grade and basically taught myself how to cut as a teenager. Then I graduated from the Multimedia School in Reykjavík."
After completing his studies, he had a hard time finding work at home, as there were few trailer production opportunities in Iceland then.
Then it happened that Sigurðsson's husband decided to move to London for a master's degree, and Sigurðsson decided to join him:
"A door opened up for me and I just jumped at the chance."
He says it's surreal to think that ten years ago he started as an intern and is today accepting the Clio Award, which was presented at the Dolby Cinema in Los Angeles, California.
Sigurðsson and one of the founders of Silk Factory, Andrew Sook, represented the company and accepted the award. Photo/Sent to mbl.is
Based on the true story of a young rapper
As mentioned earlier, Sigurðsson and his colleagues won an award for a movie trailer for the movie Kneecap, which was released earlier in the year.
The film is Irish and is based on the true story of three young rappers who play themselves in the film and describes their experiences within the Irish music scene:
"It combines drama and humor and how Irish culture and language shape their lives and art," Sigurðsson says, who strongly recommends the film.
Here you can see the trailer that won Sigurðsson and his friends an award.